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Businesses in our digital world, and Automotive is no exception, is an ever-changing landscape. For example, AirBnB and Uber didn’t exist before 2008. Now, they’re two of the most recognisable and universally used brands in the world, but how did they get there?  And can we learn from them? Of course! Both of these companies leveraged the digital world to their advantage.[…]

Social media is one of the best ways to connect with potential customers and keep existing customers engaged with your business. Unlike most other marketing channels, you can create and post organic content completely free of charge – all you have to do is set up an account. In addition, you can disseminate the same content across multiple platforms including[…]

Could it be Magic? Yes! This gets our Video of the Month vote for the magical way our self editing is used! It's just awesome!

The largest video platform, YouTube, processes more than 3 billion searches every month, making it the second largest search engine in the world behind Google. Statistics show that 100 hours of video are uploaded every minute which will only increase as the popularity for video content continues to increase. So, how does this affect you as an auto dealer? Well,[…]